The Zac Brown Band is featured in a set of new Jack Daniel’s commercials to encourage drinkers to be responsible. Zac Brown serves as the spokesperson for one of the advertisements, where he describes the importance of looking out for one another. The Tennessee whiskey is a sponsor of the band’s current tour, which is why one commercial pans over the crowd at a Zac Brown Band concert and showcases everything it takes to put a tour together. The Zac Brown Band has a little break from the road, as their next show is March 10^th in Little Rock, Arkansas.